# Alias > Alias builds managed conversational AI guides from the material a business already has — its website, documents, manuals and operating procedures — so visitors and staff can ask a question instead of searching for the answer. Answers come back in the asker's own language, across 100+ languages, with no app and no sign-in. Alias builds, deploys and runs the guide as a service. Operated by Alias Virtual Technologies Pte. Ltd., Singapore. Backed by Google. ## What it is - A conversational AI guide built from a client's own content, not a scripted chatbot with fixed buttons. - Deployed as a widget on the client's existing site, or as a shareable link. No engineering work required from the client. - Managed end to end: Alias takes the material, builds and tests the guide, deploys it, and runs it. Typically live in days. - Anonymous by default — no login, no account, no app install. Conversation logs are retained for three months by default. - Client content and end-user conversations are never used to train foundation models. ## Who it is for Businesses, venues, events, retailers and public bodies whose questions already have answers somewhere — an FAQ page, an operations manual, a policy document — that nobody reads. Common uses: website visitors, support inboxes, sales and services, team onboarding, events and venues, international customers, and in-product guidance. ## How it differs - Against self-serve builders such as Chatbase: Alias is the managed equivalent — built, deployed and run on the client's behalf rather than configured by them. - Against support platforms such as Intercom: Alias is a standalone guide built from existing content, for businesses that do not want to adopt a new support platform. ## Pages - [Home](https://alias.cm/): what Alias does, live guides you can try, and common questions. - [How it works](https://alias.cm/how-it-works): the four steps from existing material to a running guide. - [About](https://alias.cm/about): the company. - [Data and privacy](https://alias.cm/privacy): the security and privacy position, written for reviewers. - [Privacy Policy](https://alias.cm/privacy-policy): collection, use, sharing, retention, and the position on AI model providers. - [Terms of Service](https://alias.cm/terms): the terms of supply. - [AI Use Notice](https://alias.cm/ai-use): what it means to chat with an Alias guide. ## Answers Straight answers to what people actually ask about Alias. Server-rendered, dated, and maintained. - [Why Alias exists](https://alias.cm/answers/why-alias-exists): The problem Alias was built to solve: people cannot find answers that already exist, and every barrier between a question and its answer costs somebody something. - [What Alias is](https://alias.cm/answers/what-alias-is): What an Alias guide is, how it differs from a chatbot, what it is built from and who it is for. - [How Alias differs](https://alias.cm/answers/why-alias): The specific things Alias does that self-serve chatbots and translated FAQ pages do not. - [What it is worth](https://alias.cm/answers/business-outcomes): The three ways an Alias guide pays for itself: leads that reach your inbox, repetitive questions answered without a person, and staff who stop interrupting each other. - [Being found by AI assistants](https://alias.cm/answers/ai-assistants-and-search): People increasingly ask an AI assistant about a business before visiting its website. What that changes, and what an Alias guide does about it. - [Conversational intelligence](https://alias.cm/answers/conversational-intelligence): What the guide learns while it works, and why the questions people ask are more useful than the answers they get. - [Languages](https://alias.cm/answers/languages): Which languages an Alias guide answers in, how multilingual support works, and what it means for teams. - [Avatars and voice](https://alias.cm/answers/avatars): The same guide, with a face. What Alias avatars do, where they come from, and what they deliberately do not do. - [Setup, timing and running it](https://alias.cm/answers/setup-and-timing): How long an Alias guide takes to build, what the organisation provides, and who does the ongoing work. - [Integrations and custom builds](https://alias.cm/answers/integrations-and-custom-builds): What an Alias guide can connect to, what it can do beyond answering, and how bespoke requirements are handled. - [Events, conferences and tours](https://alias.cm/answers/events-and-conferences): Where Alias has been deployed at live events, and why a guide replaces the conference app most attendees never download. - [The managed service](https://alias.cm/answers/managed-service): What Alias does versus what the client does, and why it is delivered as a service rather than sold as software. - [Privacy, data and AI transparency](https://alias.cm/answers/privacy-and-data): What visitors have to give up, what happens to conversations, and how Alias handles AI disclosure obligations. - [The company](https://alias.cm/answers/company): Who operates Alias, where it is based, how it is priced, and what it is not. ## Contact hello@alias.cm